Melissa McKean

        Web Writing Services

 
 

Web writing isn’t a calculated science.  Web content writing is about reaching the user; making them stop their rapid fire clicking and web site surfing for one moment to truly read what your site is about.  It goes beyond a few words on the page; it’s your page titles, your image text, and even the coding of your website. Every aspect of your web content must be dedicated to providing quality information to your users. And if the users find your site valuable, the search engines will as well.  That is the key to higher search engine rankings.


What can a professional web content writer do for you?


  1. Perform a thorough keyword analysis of every single page of your site, and produce a list of keywords and key phrases that receive high search volume. 

  2. Continually test and analyze your keywords to ensure that the best terms are being used, taking into consideration search volume and competition for each word.

  3. Create web content that utilizes those keywords with natural sounding language that informs your site’s visitors.

  4. Write unique page titles and meta descriptions for every page of your website, utilizing the keywords to achieve search engine rankings.

  5. Embed key terms in the image text and anchor text that tells the search engines what your site is about.

  6. Create website copy that guides the reader through the site, answers his questions, and encourages him to take action.

  7. Write keyword enriched articles with valuable information that relates to your field, which will establish your company’s expertise on the subject matter.

  8. Write, manage and promote blogs for your company that attract a following and create a viral impact, making readers want to learn more about your brand.

  9. Design a social media program that draws all of your content together and optimizes your marketing efforts, creating a brand that gets noticed.


A professional web writer will learn your business, write custom content and create a tailored social media plan for you...


...or at least, this professional web copywriter will.

Web content that gets noticed.

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Your web content dictates your site’s rankings in the search engines and sets you apart from the competition.

Isn’t it time to focus on your web content?

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